Marfeel Copilot Overview

Marfeel Copilot brings the power of next-generation AI to newsrooms combining the power of large language models (LLMs) with publisher’s historical data allowing everyone to spend more time on the best parts of their jobs.

Marfeel Copilot is integrated into Marfeel in two ways.

  1. It integrates as an assistant which lets you chat with your data. Say goodbye to queries, ask questions to Marfeel like a human in natural language via the Omnisearch bar autonomously.
  2. It seamlessly blends in the newsroom daily habits via UI elements like the Heads Up Display (HUD) and Article Detail pages, sparking fresh ideas and making suggestions to unleash your creativity and to unlock your productivity potential.

Marfeel’s approach to generative AI is a game-changer for editors and newsrooms. Our solution empowers editors to do their jobs better by sparking ideas, demystifying data, and making the blank canvas a thing of the past. With Marfeel, editors can focus on delivering comprehensive and thorough content that addresses reader questions and takes breaking news beyond basic information to provide in-depth coverage.

Marfeel’s transparent integration fits seamlessly into daily habits and flows, allowing editors to gain back time and focus on the best parts of their jobs.

Learn more about how other publishers like The Guardian, The Atlantic, WIRED, Insider or Associated Press are embracing AI to streamline their workflows to stay ahead of the curve.