Can I monitor the effectiveness of my subscription campaigns?

Understanding how each of your campaigns performed in terms of driving conversions will help guide your future subscription campaign strategies.

Example using your newsroom in Marfeel

How to build this report:

  • Insights > Explore
  • Metrics = your conversions goal (i.e. subscribe or Paid)
  • Attribution = Last hit
  • Group by = Traffic campaign

Conversions in Explore are only available in the Enterprise plan. Check with you Customer Success Manager on how to activate it.

Don’t have your subscription integrated in Marfeel?

Check how to do it here or ask our support team or your Customer Success Manager.