Can I monitor follower numbers across my site's social media accounts?

Understanding the evolution in follower numbers across your site’s social media accounts will help you identify shrinking accounts that need work and blossoming accounts that can be used as a traffic engine, as well as monitor effects of different social media strategies.

Example using your newsroom in Marfeel

How to build this report:

  • Insights > Explore
  • Metrics = Social followers
  • Group by = Social network and Social account name
  • You can also click Compare and select Preceding period, then click the bar chart icon on the graph to see a nice comparison bar chart

Don’t have your social networks integrated in Marfeel?

Check how to do it here or ask our support team or your Customer Success Manager.