Which stories should I add to my newsletters?

Understanding which articles have strong dark social traffic can help you pick stories for newsletters, as often stories with a lot of dark social traffic (push notifications, people sharing stories among themselves) are highly clickable and shareable.

Example using your newsroom in Marfeel

How to build this report

  • Compass > Editorial
  • Select Social under Traffic Medium and Dark social under traffic source

Want to learn more about audience loyalty?

Find out more here or reach out to your Customer Success Manager.