Amplify now supports audio files in WhatsApp posts, enabling publishers to share podcasts, interviews, audio announcements, and other sound content directly through their WhatsApp channels.
When creating a WhatsApp post, you can upload audio files in MP3 format up to 20MB. The audio appears with a built-in player that includes play and pause controls, a progress bar for navigating through the content, time indicators, and volume adjustment. Your audience can listen immediately without downloading or leaving the conversation.
What You Can Do
Upload and schedule audio content for WhatsApp just like you would with images or video. The audio file is validated automatically to ensure it meets platform requirements, with clear feedback if any adjustments are needed.
Real-World Use Cases
- News organizations: Share daily audio briefings or breaking news updates with subscribers
- Content creators: Distribute podcast episodes or audio exclusives to your WhatsApp audience
- Publishers: Provide audio versions of articles for accessibility or mobile listening
- Media companies: Deliver interviews, commentary, or behind-the-scenes audio content
Audio posts work seamlessly with your existing WhatsApp posting workflow. Simply select the audio post type, upload your file, and schedule or publish immediately.