Marfeel's Carbon Footprint

Privacy & GDPR
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In 2023, Marfeel conducted an internal comprehensive environmental impact report to analyse our carbon footprint and reinforce our commitment to sustainability.

To determine the global CO2 emissions, we carried out the following analysis:

Method and Marfeel’s Results

  1. :cloud: Servers: Regarding our audience measurement and analysis service, hosting providers represent the largest consumption of our service. In this sense, the data centers used by Marfeel are not our own, but those of external companies. With 72 consumptions, the total carbon emission of our servers is 113.88 tons.
    The company carries out an exhaustive analysis for the selection of its data center providers, evaluating certain criteria and the environmental impact is undoubtedly one of the main criterias.
    On this point, the two suppliers Marfeel works with are OVH SAS and HETZNER ONLINE GmbH. Below these lines, we attach their environmental policies so that you can see how both companies consider environmental impact as one of the most important aspects to be minimized.

  2. :bullettrain_side: Business Travel: We analyze all trips taken, primarily by the sales and management teams. We consider the means of transport (mainly trains and planes) and the distance to the destination. This results in a total consumption of 29.7 tons.

  3. :people_holding_hands: Employees: We analyze how Marfeel employees commute (using bus, bicycle, personal vehicle, etc.), how many days a week they come to the office, and whether they make two trips or go home for lunch, thus making double the trips. The consumption of the 22 commuting employees at Marfeel amounts to 1.48 tons.

  4. :office: Facilities: We essentially only account for the company’s water consumption in our Barcelona offices. This is because we use Holaluz as our energy supplier, which supplies us with 100% green energy, and therefore has no carbon emission.* The company additionally does not use any gas for its operations. This amounts to a total of 0.05 tons.

  5. :credit_card: Other Purchasing Expenses: Here we have considered other cloud service consumptions , software used, investment in fixed assets (mainly computers), courier services, and others. A total of 269 consumptions reached 30.36 tons.

The total emissions from Marfeel, as a result of this analysis, are 175.48 tons for 51 employees (3.44 tons of CO₂ per employee).

Benchmarking Criteria

To accurately compare Marfeel’s carbon emissions, we refined our benchmark using specific criteria to ensure relevance and precision.** The filters applied were:

  • :woman_technologist: Sector: Información y comunicaciones. This sector encompasses companies involved in information and communications activities, aligning with Marfeel’s industry.

  • :hourglass_flowing_sand: Period: 2013-2022. We considered data from the past decade to account for recent trends and changes in carbon emissions practices within the sector.

  • :round_pushpin: Location: Spain. Focusing on companies within Spain ensures that the comparison is within the same regulatory and environmental context.

  • :chart_with_upwards_trend: Company Size: Medium-sized (50-249 employees). According to the Ministerio de Economía y Empresa, medium-sized companies are defined as those with between 50 and 249 employees, a turnover of up to 50 million euros, and a balance sheet total of up to 43 million euros. This aligns with the size of Marfeel.

**Data used for this comparison is from the “Ministerio para la Transición Ecológica y el Reto Demográfico de España”.

Analysis Results

Using these specific filters, we identified 99 distinct carbon footprints from 50 different companies within the information and communications sector in Spain. The analysis yielded the following results:

  • Average Emissions: 246 tons of CO₂ This represents the mean carbon emissions across the sampled companies. Marfeel’s emissions of 175.48 tons of CO₂ are well below this average, indicating a relatively lower environmental impact.

  • Median Emissions: 1,013 tons of CO₂ The median value represents the middle point of the dataset, where half of the companies have emissions above this level and half below. Marfeel’s emissions are significantly below the median, further emphasizing its lower carbon footprint compared to many peers.

Conclusion

Marfeel’s reported carbon emissions of 175.48 tons of CO₂ are significantly lower than both the average and median emissions for medium-sized companies in the information and communications sector in Spain. This demonstrates Marfeel’s effective management of carbon emissions and a smaller environmental impact relative to industry standards.

Attached below is the detailed environmental report conducted for Marfeel in 2023.

Carbon Emissions Report Marfeel.pdf (635.8 KB)

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