This is a general demo of the Marfeel Platform.
Marfeel General Tour
Predictive vs descriptive metrics
All metrics compared to the last 4 same periods at the same time
How is the site doing right now compared to the last 4 weeks at this same time of the day?
How are my articles doing compared to the last 4 weeks?
How are my colleagues doing compared to the last 4 weeks?
Is there any Section over or under performing
Is there any correlation with the content production?
How are the new articles doing?
Where are users coming from?
Traffic Medium & Source
Search Traffic
Filter Traffic Medium = Search
Google Discover traffic
Filter Traffic Source with Internal = Discover
Dark Social
People landing directly to an article
Filter Traffic Source with Internal = Dark Social
Is there any Traffic source over or under performing?
Internal traffic
How is people recirculating internally?
Filter Traffic Medium with Internal = Internal
What are users reading?
Time travel
How was it yesterday?
Which articles have been most effective in Social over the past month
That was 
fast!
Metadata from Structure data
Marfeel creates a visual representation of how Googlebot sees your site
Authors
Sections
Topics
SEO
Articles written more than 7d ago
You should consider updating articles not updated within the last 30d with Search Traffic
Audits
CWVs
MarfeelCast
Am I alone going up or down?
Are others affected?
Channel Share vs Marfeel
Volatility vs Marfeel
Core updates detector
Multimedia
Track Video and Audio, streaming vs on demand
Engagement Rate
Play Rate
Article detail
360 perspective of an article
Copilot
In Article details
Subscriptions
Everything we seen for Audience, for conversions
HUD
AB tests
Historical AB Tests
Advertising in Compass
Everything we seen for Audience, for advertising
Advertising in Explore
Reporting tool