Understanding how your audience breaks down in terms of loyalty can help you spot trends in growing or shrinking loyalty, and it gives you a better sense of how much focus should be put on writing for loyal readers and newer readers — both important in their own way.
Example using your newsroom in Marfeel
How to build this report:
- Insights > Explore
- Metrics =
Unique users - Group by =
Audience loyalty
Want to learn more about audience loyalty?
Find out more here or reach out to your Customer Success Manager.