How much of my audience would be considered loyal readers?

Understanding how your audience breaks down in terms of loyalty can help you spot trends in growing or shrinking loyalty, and it gives you a better sense of how much focus should be put on writing for loyal readers and newer readers — both important in their own way.

Example using your newsroom in Marfeel

How to build this report:

  • Insights > Explore
  • Metrics = Unique users
  • Group by = Audience loyalty

Want to learn more about audience loyalty?

Find out more here or reach out to your Customer Success Manager.